Aura Principal Group

Investing in venture and growing cash flow positive businesses

Our Firm

Our Difference

Aura Principal Group focuses on identifying and investing in exceptional businesses with strong fundamentals and growth potential.

Modern conference room with city view

Focused on sustainable, profitable growth

We partner with entrepreneurs and management teams who have built exceptional businesses with proven track records of profitability and cash generation.

  • Proven Business Models

    We invest in companies with established revenue streams and demonstrated market traction

  • Cash Flow Positive

    Our focus is on profitable businesses that generate consistent positive cash flows

Our investment approach combines patient capital with strategic expertise, enabling our portfolio companies to achieve sustainable growth while maintaining their entrepreneurial spirit and operational excellence.

Philosophy

Our Investment Approach

We believe in building long-term partnerships with exceptional entrepreneurs and management teams who share our commitment to sustainable growth and operational excellence.

Financial Performance

Our investment decisions focus on businesses that demonstrate strong financial fundamentals and sustainable growth potential.

  • Consistent revenue growth and positive cash flows
  • Strong unit economics and scalable business models
  • Efficient capital allocation and working capital management
  • Clear path to sustained profitability and growth

Strategic Position

We seek companies with defensible competitive advantages and experienced leadership teams in attractive markets.

  • Defensible market position with competitive moats
  • Large addressable markets with growth opportunities
  • Strong customer relationships and recurring revenue
  • Experienced management teams with proven track records

Value Creation Framework

Beyond providing capital, we work closely with our portfolio companies to drive value creation through operational improvements, strategic initiatives, and business development opportunities.

Operational Excellence

Working with management to optimize operations, improve efficiency, and implement best practices across all functional areas.

Strategic Guidance

Providing strategic counsel on market expansion, product development, and business model optimization to drive sustainable growth.

Network Access

Leveraging our extensive network of industry relationships to create business development and partnership opportunities.

Investment

Our Strategies

We employ a disciplined investment approach focused on generating superior risk-adjusted returns.

Growth Equity

Minority and majority investments in established companies seeking growth capital

Venture Capital

Early-stage investments in innovative companies with scalable business models

Operational Excellence

Value creation through operational improvements and strategic initiatives

Portfolio

Our Companies

We are proud to partner with innovative companies across various industries.

Team

Our Leadership

Meet the experienced professionals driving our investment strategy and portfolio success.

Tony Rossabi
Cypress Tucker

Contact

Get In Touch

We welcome the opportunity to discuss potential investment opportunities and partnerships.

Email Us

contact@auraprincipalgroup.com